We receive so much valuable content from our customers, partners and internal subject-matter experts. On Thursdays, we thought it would be fun to do a “throw back” and bring back an older post that was valuable to our audience. Since it’s now football season, today’s throw back is about leadership and DeMaurice Smith, executive director of the NFL Players Association.
By Shawn Hunter
DeMaurice Smith is my new hero.
I was lucky enough to sit and interview DeMaurice, executive director of the NFL Players Association, who just completed a 9,000 mile tour to visit every one of the NFL’s 32 teams and the 1,800 players who make the game as great as it is today.
With an average career lifespan of 3.4 years, rising statistic of bankruptcy five years after retirement (DeMaurice doesn’t like the word ‘retirement’, but more on that in a moment), 100% injury rate, increased fines, and reduced benefits, it’s no wonder DeMaurice is a busy man.
DeMaurice calls the likelihood of an NFL lockout this spring 140% because he is simply unwilling to compromise on the health and benefits of the players. NFL players have a 100% injury rate. That’s right, everyone gets hurt. It’s just a matter of when. And DeMaurice will always be in your corner. Put it this way – if you were ever in a legal negotiation, you want DeMaurice on your side. He’s that tenacious.