Cloudy with a chance of clear skies ahead

Between blog posts by book publisher Tim O’Reilly, and the recent announcement by Google about the pending release of the Google Editions ebook store, there has been a lot of talk recently about “books on the cloud” and the concept of a “cloud library.”  The terms are borrowed from the broader “cloud computing” concept, which encompasses a wide range of managed services, including; software as a service (SaaS), software on demand, and platform as a service (PaaS) technologies. Basically, cloud computing offers new, flexible and generally more affordable ways to build, deliver, and purchase software.   

The truth is that “books on the cloud” are nothing new.  Here at Books24x7, we’ve been doing it for over 10 years.  In the fall of 1999, Books24x7 released its first online, on demand, reference collection.  At launch, ITPro consisted of 200 technical books delivered in a “24x7” web based environment.  In those early days, we didn’t need to do much more than put the content online and offer the solution in a simple subscription-based model to drive huge demand and create raving fans.  As hard as it is to imagine, in 1999 we weren’t all living in a 24x7 on demand web world.  But IT folks and other technical professionals were.  As the early adopters of what are now considered to be rudimentary web technologies -- listservs, text-only email, early HTML websites painfully delivered over dial up networks -- techies the world over were more than ready for a new delivery method for trusted technical content.   Our publisher partners saw the potential, and most jumped at the chance to provide a new means of access  to their readers, while deriving new revenue streams for themselves.

Over the years we have  exponentially grown the number of titles available, as well as the range of Books24x7 topical collections, and enhanced the platform feature set and delivery methods to encompass deep portal integrations, mobile access, and more.   But, from day one, the content has always resided on web servers ready for instant “anytime, anywhere” access.   Today, “books on the cloud” may be the fashionable buzzword; but regardless of terminology, a great idea that puts knowledge in the hands of people who need it most is always in vogue.

By: Pam Boiros